Twitter to test 280-character tweets

Twitter Users Reactions about 280-Character Limit

Twitter announced Tuesday afternoon that it’s experimenting with extending the standard 140-character tweet limit to 280 characters, and users were quick to express their opinions on the social media platform.

Few Twitter Hearts were among the first to Troll or Give their reactions via tweets:

Twitter Users Mixed Reactions to Extended 280-Character Limit check out them below!

Read more reactions below:

Read more funny tweets about Twitter at 280!

Twitter to test 280-character tweets

Twitter trials 280-Character Tweets limit

Popular Social media site Twitter is trialing longer character limits to help users “easily express themselves.

The current character limit was “a major cause of frustration” for some users, the firm said in a blog post.

Twitter said that longer tweets were much more popular among those writing in English, as opposed to Japanese, citing data that only .4 percent of tweets written in Japanese were 140 characters, as compared with 9 percent written in English.

“Our research shows us that the character limit is a major cause of frustration for people Tweeting in English, but it is not for those Tweeting in Japanese,” the company said.

Very Large  bunch of people are freaking out with this update!

Read more reactions below:

Read more funny tweets about Twitter at 280!  Twitter Users Reactions about 280-Character Limit

All New Google Analytics Home Screen Now Available

A Google Analytics Project Manager has confirmed the new Google Analytics home screen is now available to 50% of all users.

Google was first spotted testing the new home screen design earlier this year. Unlike some other Google tests that come and go, it appears this change is here to stay.

The new home screen has been designed to give users instant access to more of the data they care about. This includes data such as:

  • Traffic over a selected time period
  • Active users right now
  • Top active pages
  • Revenue over a period of time
  • Conversion rate over a period of time
  • Sessions over a period of time

There also appears to be a section dedicated to answering the question: “how do you acquire users?” Data within this section includes Traffic Channel, Source/Medium, and Referrals.

Check out What A Google Analytics Project Manager said in the tweet!

 

 

If you don’t yet have access to the new Google Analytics home screen, you can see a preview of it in the screenshot below.

Google Analytics Consultant Hyderabad

When will more users receive access to the new home screen? It’s hard to say at this point, as those being upgraded to the new home screen are being selected at random.

Source: searchenginejournal

Difference between Web Analytics and Digital Analytics

Internet usage is only increasing as well as the gap between the number of unfilled analytics position and the number of data literate individuals out there. Qualified analysts aren’t easy to come by so I encourage anyone curious enough about the digital analytics field to learn more about it and maybe even pursue it if it’s something that sparks your interests.

“Web Analytics” companies like WebTrends, Omniture (now Adobe), Google Analytics etc. also started including data from other online channels and transformed from Web Analytics tools to Digital Analytics tools.

Another thing that I may add is that more and more things are being connected to the internet (IoT) which provides organizations with an even greater need for digital data analysis if they want to understand how things are being used and how consumers are behaving.

There’s an estimation that only 3% out of the 100% of Internet-generated data (big data) can be considered valuable for businesses. However, only .05% of that 3%  of data is being analyzed in hopes of generating guided insights for the business. That leaves about 99.95% of useful digital data not being utilized to find new opportunities or to add additional value to the business.

Digital analytic has a great future scope as a career option. As digital marketing is the booming industry today, so qualified professionals are much needed in the market today.

 

Along with Search engine optimization, digital analytic plays an important role, as it is very important to understand if your work is going in the right direction or not.

Apart from companies, there are institutes as well where the look can look for a job option.

I predict that this field is only likely to grow and it won’t just end at web/digital analytics.

 

How is the digital marketing industry in India in the present and future?

While all other industries are struggling with a growth rate of 5 to 10 %, digital media industry is booming high with 40% growth rate. But the most remarkable point is that this growth rate is not going to be stagnant in the coming years. Digital Marketing skills in demand – Since marketing is the most important function for any business. New era of marketing is evolving i.e digital era of marketing. Growth of digital world has changed the media consumption. Old traditional marketing methods are not enough to reach targeted customers. That’s a good place to be in. If you learn digital marketing it will help you to accelerate your career growth.

Digital Marketing Job Opportunities;

  1. Digital Marketing Manager – The salary package of digital marketing experts ranges from 15 to 20 lacs per annum. Depending upon the experience, it can go as high as 40 lacs.
  2. Social Media Marketing Expert –

  1. Content Marketing Manager – content marketing managers can earn between 10 to 15 lacs per annum. The experience required for this post is minimum 3 years to 5 years.
  2. Search Engine Marketer/ Specialist –Experience required: There is no specific range when it comes to experience for search marketing expert. It ranges from company to company. In small companies, the companies can hire freshers but some established companies would be needing experts with several years of experience.

Depending upon your skills & experience in digital marketing there is no limit of earning in this field only if you know exactly, how to market online.

Source : Quora Digital Marketing Group!

Top 10 Digital Marketing Professional Jobs for 2017

The world of digital marketing is constantly changing and evolving. New roles are emerging as companies adapt to new customer habits and strive to stay ahead of the competition. As a result of this fluidity, some roles are more coveted than others, and some can be more difficult to hire for.

If you’re looking for a hot career that combines cutting-edge technology with creativity, then digital marketing is the place to be.

Digital marketing recruitment specialists, Forward Role Recruitment has highlighted the most highly sought after roles in digital marketing. 

  1. CRM Manager– In recent years, CRM (customer relationship management) has become a very popular and cost-effective way of driving greater revenue from customers through their lifecycle.
  2. PPC Manager– With Google Shopping driving acquisition in the ecommerce sector, the number of businesses looking to drive more paid digital activity has shot up. As a result, both agency and in-house paid search teams are looking to hire those who know the industry inside out.
  3. UX Designer– User experience optimization has been the hot skill set in design for the last few years, with rising demand for designers who can create user-centric web designs that streamline the customer journey. As a result there is a sizeable contract market for people with these skills.
  4. Web Analyst– These are the data guys tasked with measuring anything from acquisition ROI (return on investment) right through to conversions. With no clear academic route into this type of role, it is extremely tough to recruit for these positions.
  5. CRO Manager– Jobs specializing in conversion rate optimization are a fairly recent thing; focused on optimizing the flow of traffic and conversions through a website. Businesses have become more focused on repairing the holes in their leaky funnels as pouring new customers into the top gets increasingly expensive.
  6. Ecommerce Trading Manager– Usually the P&L (profit and loss) owner of a brand, these commercially-minded people are in charge of juggling stock, seasonality, price, promotions, etc. to trade a website to its maximum potential. With many northwest retailers growing into new markets there is a high demand for additional traders.
  7. Head of Digital Acquisition– An all-encompassing Digital Acquisition Specialist is not the easiest thing to find. Many of the most recent generation of digital marketers have come through very specific digital channel streams, meaning that a combination of paid, earned and owned skills in one candidate is difficult to locate.
  8. Head of Multichannel Marketing– Finding senior marketers with both high-end digital skills and traditional offline marketing experience is challenging. This is because of the generational gap between upcoming digital marketers who have often been focused on specific digital channels, and marketers who climbed the career ladder pre-digital, who conversely may not have hands-on experience with digital.
  9. Technical SEO Manager– Another very technical role, with no real academic route. Technical SEO is constantly evolving with every Google algorithm change or new best practice guidelines, so agencies tend to grow their own talent, passing on the secret sauce of their SEO audit onto new generations.
  10. PR Manager– With the proliferation of offline and online PR, the traditional PR skill set is in huge demand. Responsibility for link building in SEO and getting noticed online without a paid budget is now laid at the door of Digital PR Managers.

Orginal Source: BusinessReviewEurope