Writing a killer Instagram account bio might seem your professional objective or an honest attitude if it’s your personal account, but it actually requires a lot of thought to write a Killer Instagram Bio Really!
And if you’re using Instagram for your online business, it’s REALLY important as it could be the first impression to be a Killer one!
Here are the Top 5 most important parts of an Instagram account Bio which really matters:
Your name: The first step to creating Killer Instagram bios is making sure that your name is, in fact, your name! (By this, we mean the “name” field in your profile, not your Instagram username).
- Ideally, your Instagram handle will be the name of your business and you can also include it in the bio if you’re worried people don’t know, but you absolutely must include *your* name.
- People searching for you on Instagram will likely use your name or your company’s name, and consistency lets people know that the Instagram profile they’re viewing actually belongs to you and not an impostor.
- This might seem pretty obvious, but there’s actually a bigger reason for it: your name and username are the only fields that Instagram considers in search queries when people look for your with your name!
MAKE IT SHORT with Your Skills:
A good Instagram bio accurately explains what your business is and what you do. So if you want to stand out for a particular skill, profession, hobby, or interest, you should include these details in your Instagram bio as well!
Tell People what you do:
Most people make the mistake of trying to tell people who they are. Meaning instead of saying, “Nutrition Consultant” say something like, “I help people in giving them nutrition tips to change their lifestyle” When you tell people who you are, you’re gambling on whether or not they actually know what that means. Instead, tell people what you do and how you can help them.
Don’t forget the funny and colorful emojis on your keypad! Adding emojis to your profile helps your bio look more artistically pleasing and helps highlight what you’re all about.
Call to Action. Be sure to have a call-to-action in your bio (i.e.) Your website URL / Whatsapp Number Link that takes them directly to have the conversation or convert them to hot leads. Whether that be your website, blog, Facebook Page, Facebook Group and so on.