Top Digital Marketing Skills You Need to be an expert in 2017 to get High-Paying Digital Marketing Job.

There’s a talent gap right now in digital marketing. According to “The Future-Proof Marketer in 2015 & 2016,” a white paper by digital technology training company Grovo, 90% of marketers report suffering from a shortage of digital skills, and only 8% of surveyed companies feel strong in the area of digital marketing. As new technologies, channels, and platforms emerge, the skill sets needed by digital marketing professionals continue to evolve.

Top 9 Most Important Digital Marketing Skills for 2017:

Here are seven Top  Digital Marketing skills that you need to make yourself a desirable job candidate in the World of digital age:


  • Search engine optimisation
  • Pay-per-click
  • E-mail marketing Marketing Automation Tool Expertise
  • Social media marketing (Facebook,Twitter,Instagram,Pintrest,Google +, Google Assistant) 
  • Web Analytics (Web Analytics Tools Expertise)
  • Content management
  • Social Analytics / Listening skills
  • Data Analysis
  • Inbound Marketing

So, I have covered 9 Top Digital Marketing trends for Freshers in Digital who want to be Digital marketers in 2017. Which do you think will be most important for your business to support growth. Or perhaps there is a trend I haven’t included yet and will update this post. There is room for a 10th?

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